Your agent knows your product data. Molted gives it the email side: a mailbox, a read on how much each customer has already heard from you, and a way to bring in a person.
It knows how much is too much.
Before a check-in, your agent asks how tired the customer is of your email. The score counts recent sends, bounces, complaints and how long since they last wrote back.
The next-action check reads the contact's history and says reply, wait, nudge, stop or escalate. A customer you emailed this morning, with no reply yet, gets left alone.
next_best_action · success@yourco.com
next_best_action({ contact_email: "lee@brightpath.io" })→ { recommendation: "wait", reasoning: "Last send was 6h ago with no reply. Wait before sending again." }
Unhappy customers reach a person.
A reply that says they're leaving is a conversation for your team. Your agent hands the thread over with a note and stays out of it until it's handed back.